Tealium Deployment Toolkit is a universal tag implementation solution for web analytics and online marketing solution providers. Tealium Deployment Toolkit consists of three components:
Universal Tag - The Universal Tag is a customer-centric tag that allows web developers to send data by using a language that makes sense to the organization, without strict adherence to web analytics syntax.
Tealium TrackEvent - Tealium TrackEvent is a translation layer that lets web analytics practitioners map data passed through the universal tag to web analytics vendor variables. It is designed to handle some of the most complex mappings such as concatenations, hierarchy creations, etc.
Tealium LiveManager - Tealium LiveManager is a dynamic loader of JavaScript files that can effectively load multiple files synchronously and asynchronously. The solution lets you map your Universal Tag to any number of web analytics tools without any changes at the page code.
Tealium Deployment Toolkit is a universal tag implementation solution for web analytics and online marketing solution providers. Tealium Deployment Toolkit consists of three components:
