Visitor Insights

Visitor Insights is a blog dedicated to better understand your Web site visitors. It is meant to simplify the field of Web analytics and online marketing optimization by breaking it down into nuggets that everyone can use.

We hope that by subscribing to this blog, you’ll be able to pick up some of the methodologies that we’ve picked up over the years. Even though we have a history of working for We analytics vendors, we try our best to be vendor neutral in our posts.

We’re always looking for ways to improve this blog, so we welcome your comments.

For a profile of our principles, please click here.