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About this Blog

March 19th, 2008
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Visitor Insights is a blog dedicated to better understand your Web site visitors. It is meant to simplify the field of Web analytics and online marketing optimization by breaking it down into nuggets that everyone can use.

We hope that by subscribing to this blog, you’ll be able to pick up some of the methodologies that we’ve picked up over the years. Even though we have a history of working for We analytics vendors, we try our best to be vendor neutral in our posts.

We’re always looking for ways to improve this blog, so we welcome your comments.

For a profile of our principles, please click here.

  1. Francesca Doyle
    | #1
    Reply | Quote

    Francesca Doyle :Our site has a traffic source mix of 50% direct traffic, 25% referring sites and 25% search engine. Is there a “healthy” benchmark for this mix or does each website have their own KPI’s?

  2. Mayloaria
    | #2
    Reply | Quote

    Nice template. Where can i download it?

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